Archive for the ‘Small Business’ Category

Global Economy

Posted by Jordan | Posted in Business, Entrepreneur, Home Based Business, Internet marketing, Network Marketing, Small Business | Posted on 02-20-10

If you have watched the news, read a newspaper, picked up any business magazine, you are aware the U.S. dollar is weak, and becoming weaker every day.  For this reason, it would be wise to look at the global market place when selecting the business model that you wish to build and develop with a network marketing business. Why not take that same “global market place” concept and apply it towards your own home-based business? Or at the very least, weigh that as part of your decision making process when selecting your business partner. Just imagine how great it would be to have people on your global team working for you while you sleep and waking to see that your team is building in Asia, South America and even places like Iceland. Consider the idea of building a truly global business and leveraging yourself over the entire globe.

Now this is much easier said than done, but if that becomes something you want to consider as a criteria for your future wealth Read the rest of this entry »

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Small Business Marketing

Posted by Jordan | Posted in Small Business | Posted on 02-18-10

When thinking about a marketing plan for a new business, it is important to keep the basics in mind.  Just the right amount of flavor and spice can really touch base with your customers.   When developing your marketing strategy, there are four items to consider; Branding, Promotions, Materials, and THE PLAN.

1. Branding – When you think of Brand Identity, what’s the first image that comes to mind? I always think of the Nike swoosh. Determine the message you are trying to get across. Figure out what your company looks like, sounds like, feels like, etc. Most importantly, make sure the message will be received by your audience. In addition, you need to Read the rest of this entry »

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